A Publicly Traded IMO Built to Help Independent Agencies Scale — With No Retail Arm Competing Against You
The Marketing Alliance, Inc. (TMA) is a national Independent Marketing Organization (IMO) built as a network of independent general agents, with more than 30 years of experience helping agencies distribute life insurance, annuities, and long-term care products. TMA combines industry expertise with a straightforward promise: we grow when your agency grows, not by competing with it.
As a publicly traded company, TMA operates with transparent financials and the capital strength to back that promise — giving agency owners a stable, accountable partner rather than a black box.
In 2020, TMA launched the Insurance Fulfillment Center (IFC) to give agencies back-office support most IMOs don't offer: tele-interviews, case management, contracting, and other operational functions that otherwise eat into an agency owner's time. IFC is staffed by professionals built on over 80 years of combined call center and insurance industry expertise, using advanced VoIP, IVR, and on-demand call center technology so cases move faster and agents get paid sooner.
TMA has no retail arm competing for your agents. Our commitment is to your agency's growth, not to building a book of business that competes with you.
Choose the contracts, carriers, and services that fit where your agency is today, and adjust as you grow — no rigid, one-size-fits-all structure.
As a publicly traded, financially robust organization, TMA offers the transparency and capitalization to back long-term partnerships, not just a sales pitch.
Outsource case management, contracting, and other back-office functions to IFC — temporarily or permanently — so your agency can scale without adding headcount.
Talk to our team about carrier access, back-office support, and what partnering with TMA actually looks like.
Talk to TMA