At TMA, we champion independent distribution and entrepreneurial spirit, empowering life insurance agents to unlock new opportunities. Whether you're launching your agency or expanding an established business, we offer the tools and strategic support to help you scale, build lasting equity, and transition from life insurance agent to agency owner.
Join us to amplify your reach, grow your business, and secure your legacy as a successful life insurance entrepreneur. Whether you're exploring how to start a career as a life insurance agent, looking for independent life insurance agent opportunities, or seeking support to build an insurance agency, TMA is your trusted partner.
The Marketing Alliance, Inc. (TMA) is a leading national Independent Marketing Organization (IMO) dedicated to empowering independent life insurance agents, agencies, and entrepreneurs in distributing life insurance, annuity, and long-term care products. At TMA, we pride ourselves on championing your independence—our commitment to your success ensures we have no retail arm competing with producing life insurance agents. As a publicly traded company with robust capitalization and transparent financials, we provide the stability and resources to help you scale your business and seize insurance career opportunities.
Supporting our mission of advancing independent life insurance agent recruitment is the Insurance Fulfillment Center (IFC), launched in 2020 to revolutionize back-office solutions for life insurance agents and beyond. Built on over 80 years of combined expertise from call center consultants and insurance veterans, IFC offers scalable, technology-driven services that streamline operations and elevate customer experiences. From life insurance agent recruitment to property and casualty management, IFC delivers seamless support using advanced VoIP, IVR, and on-demand call center technology.
Together, TMA and IFC create an integrated partnership that empowers independent life insurance agents, supports their entrepreneurial goals, and places our clients at the forefront of efficiency, growth, and innovation in the insurance industry.
The Marketing Alliance (TMA) is a trusted Independent Marketing Organization (IMO) with over 30 years of expertise in the insurance industry. Committed to innovation and forward-thinking solutions, TMA empowers life insurance agents, brokers, and agencies to navigate the evolving insurance landscape, seize insurance career opportunities, and achieve lasting success.
Whether you're looking to become a life insurance agent, explore life insurance agent job opportunities, or expand as an experienced professional, TMA provides the resources and expertise to help you grow. Partner with TMA and discover how we help life insurance agents build successful careers and businesses in a competitive industry.
Hear firsthand from one of our partner agencies about how The Marketing Alliance has provided the tools, support, and resources to help them achieve significant business growth.
Since 1996, The Marketing Alliance, Inc. (TMA) has been a cornerstone of excellence in the life insurance industry. Led by seasoned veterans, we bring decades of expertise and a steadfast commitment to raising industry standards and driving success for our partners, including independent life insurance agents, brokers, and agencies. Whether you're looking to grow your agency or explore life insurance sales career opportunities, TMA is here to empower your success.
Achieve more with IFC: Our dedicated experts and cutting-edge technology ensure fast, efficient, and reliable support, driving your success every step of the way. From life insurance agent recruitment to seamless back-office solutions, IFC is designed to support agents and agencies in scaling their businesses.
Experience efficiency with TMA: Monitor your progress in real-time with our advanced dashboard. Benefit from seamless uploads via direct carrier feeds for a streamlined business experience. With our US-based Insurance Fulfillment Center, communicate with clients confidently and drive results effectively. Whether you're new to the industry or an experienced life insurance agent, our tools and technology are built to help you succeed.
At The Marketing Alliance, Inc. (TMA), we deliver a world-class service experience tailored to empower life insurance agents, brokers, and agencies. From expert underwriting solutions and case rescue strategies to cutting-edge tele-interviewing services and seamless carrier integrations, we are your trusted partner in mastering the life insurance industry. Whether you're navigating insurance sales opportunities or building an independent agency, our dedicated team is here to elevate your business to new heights.
Expert Tele-Interviewing
Our skilled internal team specializes in conducting detailed Client Part 1 and Part 2 interviews for life insurance applications submitted via drop tickets. With a focus on precision and clarity, we ensure responses are captured accurately to facilitate smooth and efficient life insurance application processing.
Proactive Risk Assessment
Our trained professionals are adept at identifying client responses that could impact ratings or underwriting outcomes. Collaborating closely with Brokerage General Agencies (BGAs), we ensure seamless communication to address potential challenges early, helping agents secure favorable results.
Hassle-Free Application Submission
Leverage our streamlined tele-interviewing services, where we compile and electronically submit applications directly to carriers. This service is provided at no cost to TMA distribution partners, empowering life insurance agents to focus on growing their business while we manage application complexities with efficiency and precision.
Comprehensive Case Fulfillment
Our Business Support Center specializes in meeting all carrier requirements for life insurance cases. Using advanced technology and leveraging deep connections within the life insurance industry, we efficiently navigate complex requirements to ensure seamless case processing and client satisfaction.
Expert Negotiation and Advocacy
Our experienced team advocates for your clients with underwriters, skillfully addressing challenges and striving for the best possible underwriting outcomes. Trust us to handle delicate negotiations with professionalism, precision, and a focus on achieving success for life insurance agents and their clients.
Scalable and Cost-Effective Solutions
Save on staffing costs with our virtual case management services. Our tailored pricing adapts to your case volume, offering a scalable solution that enhances your agency's capacity and professionalism. Operating from 8 am to 8 pm, Monday through Friday, we act as an extension of your team, ensuring your cases progress—even after your office hours. Partner with TMA to project a larger, more capable presence while maintaining cost-efficiency and scalability.
Game-Changing Case Rescues
Introducing TMA's revolutionary program designed to transform your agency's approach to challenging life insurance cases. Our innovative initiative is tailored to save cases that were previously declined or deemed "unplaceable." We specialize in repositioning these cases to secure placeable offers, unlocking new opportunities for life insurance agents and agencies that might have otherwise been lost.
Unmatched Benefits for TMA Distributors
As a valued TMA distributor, you gain exclusive access to this extraordinary service at no cost. This program allows you to rescue and capitalize on cases that might have been written off, significantly enhancing your agency's success. It's not just about saving cases—it's about maximizing life insurance sales opportunities and driving revenue growth for your business.
Streamlined Underwriting Solutions
At The Marketing Alliance, Inc., our Underwriting Office is dedicated to simplifying the life insurance underwriting process for our partners. With direct partnerships with multiple carriers, we provide access to quick quotes and ensure that your cases are presented to the right audience with efficiency and precision. Our goal is to help independent life insurance agents secure favorable results and build lasting success.
The Marketing Alliance ("TMA") provides our members with a comprehensive, multi-level approach to their annuity business, tailored to meet diverse needs and maximize profitability.
Customized Solutions for Annuity Growth
Because every distributor's annuity business is unique, the resources required to grow and maximize profits can vary. Whether you're looking to add an annuity revenue stream without a significant investment or seeking to enhance an established business, TMA has you covered.
We offer three separate programs, designed to empower each distributor with the flexibility to choose the best fit for their specific infrastructure and goals.
Exclusive Benefits for TMA Distributors
Available exclusively to TMA distributors, the Annuity Sales and Service Center offers:
- Access to multiple top contracts with annuity carriers, representing over 200 variations of deferred, indexed, or immediate annuity products.
- A full Turn-key Program for distributors seeking to maximize profits while minimizing upfront costs and overhead.
- A Support Program for distributors who prefer to avoid tying up marketing staff with tasks like website maintenance, preparing illustrations, or processing high volumes of paperwork.
- A Plus Program for agencies that don’t require additional services but want simplified access to carriers and top-tier annuity products.
The Marketing Alliance equips independent agents and agencies with the tools, support, and flexibility to succeed in the competitive annuity market.
Navigate the complex landscape of carrier contracting with ease through The Marketing Alliance, Inc. Our digital onboarding and contracting process connects you directly to an extensive network of insurance carriers, eliminating the need for intermediary agencies. By streamlining the contracting journey, we empower independent life insurance agents, brokers, and agencies to maintain their independence while accessing a wide range of insurance products with efficiency.
Our robust digital infrastructure ensures quick carrier connections and seamless communication, keeping you ahead in the fast-paced insurance market. Whether you're exploring life insurance carrier partnerships or expanding your agency's product offerings, TMA simplifies the process so you can focus on growing your business.
At The Marketing Alliance, Inc., we equip our partners with powerful marketing tools and growth strategies designed to amplify their presence in the life insurance market. Benefit from our comprehensive suite of services, including competitive analysis, market development strategies, and life insurance agent recruitment support to expand your reach and increase your agency's impact.
Our dedicated competition desk and marketing experts deliver tailored insights and actionable tactics designed to meet your unique business needs. Whether you're looking to attract independent life insurance agents, develop innovative marketing campaigns, or identify opportunities for expansion, TMA fosters an environment where your business can thrive.
With TMA, you're not just receiving services; you're gaining a strategic ally dedicated to your agency's long-term growth, profitability, and success in the competitive insurance industry.